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    Ed Sheeran – Dubai Rugby Sevens 2024

    Evolution Furniture Murphy sofas creating a premium artist lounge for Ed Sheeran backstage in Dubai.

    For Ed Sheeran's performance at Dubai Rugby Sevens in January 2024, Evolution Furniture was appointed by All Things Live Middle East to furnish and style the complete backstage hospitality environment supporting one of the region's most anticipated live music performances.


    Working across the artist green room, dressing rooms, production offices and lounge areas, Evolution Furniture supplied premium rental furniture, hospitality styling and operational accessories that transformed functional backstage spaces into comfortable, professional environments. Every room was planned to support artists, touring personnel and production teams while maintaining the quality expected for an international touring production.

    The Challenge

    Unlike public hospitality areas, backstage environments must support a wide variety of operational requirements within temporary event infrastructure. Artist lounges, dressing rooms and production offices all perform different functions while needing to maintain a consistent level of comfort, privacy and practicality.


    The objective was to furnish multiple Back of House (BOH) spaces that would support relaxation, preparation, meetings and production activities while ensuring each room reflected the professional standards expected by an international headline artist.

    Space Planning & Guest Experience

    Each backstage area was furnished according to its operational purpose while maintaining a unified visual identity across the venue.


    The green room featured comfortable lounge settings with coordinated sofas, armchairs and coffee tables, creating a relaxed environment before and after the performance. Dressing rooms combined seating with full-height mirrors, hanging rails and supporting accessories to provide practical preparation spaces for artists and crew.


    Dedicated production offices incorporated Mercury work tables together with Samuel task chairs and Leo executive seating, providing comfortable workstations for backstage coordination teams. Furniture layouts maintained clear circulation throughout every room while allowing each environment to operate independently.

    Project Outcome

    The completed project delivered a collection of professionally furnished backstage hospitality environments that supported both artist comfort and production efficiency.


    By combining premium furniture collections with practical dressing room infrastructure, production workspaces and carefully selected styling elements, Evolution Furniture created artist-ready spaces that reflected the quality and professionalism expected for a major international touring production.

    Project Ecosystem

    This project highlights Evolution Furniture's expertise in supplying and installing event furniture for luxury hotel celebrations, delivering temporary hospitality environments that combine operational efficiency with premium guest experiences.

    Professional backstage hospitality furniture installation completed by Evolution Furniture in Dubai.

    FURNITURE FEATURED IN THIS EVENT ENVIRONMENT

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    Cuthbert Sofa - White

    ​F-SF143-WH

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    Blanca Chaise - White

    F-SL133-WH

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    Dune Side Table - Black

    ​F-CS188-BL

    

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    Cuthbert Single Sofa - White ​F-SN143-WH

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    Blanca Accent Chair - White

    F-AC133-WH

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    Adaline Side Table - Black + Gold F-CS177-BG

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    Blanca Sofa - White

    ​F-SF133-WH

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    Lowell Coffee Table - Natural ​F-CT192-NW

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    Lucci Side Table - Type 1 - Brass F-CS179-BA

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    Blanca Single Sofa - White

    F-SN133-WH

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    Enzo Side Table - Black

    ​F-CS106-BL

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    6ft Round Table - Type 1 - Black + White

    F-BT201-BW

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    Harper Club Chair - Cream

    ​F-CC112-CR

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    Lilly Cushion - Champagne Gold F-CU101-CG

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    Lucas Armchair - Beige

    ​F-AR103-BE

    

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    Lucas Armchair - Cream

    ​F-AR103-CR

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    Elang Rug - Jute

    F-RU112-JT

    

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    Lilly Cushion - Grey

    F-CU101-GY

    

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    PRE-COP28 Abu Dhabi 2023

    Evolution Furniture outdoor lounge with neutral sofas and natural tables at PRE-COP28, Emirates Palace.

    Ahead of COP28, PRE-COP28 brought together government representatives, international delegates and industry leaders at Emirates Palace in Abu Dhabi for a programme of high-level discussions and official engagements. The event required a series of premium hospitality environments that could support networking, meetings and media activity while reflecting the prestige of one of the UAE's most iconic venues.


    Working alongside the event delivery team, Evolution Furniture supplied, planned and installed furniture solutions for an event welcoming between 500 and 600 attendees. The project extended across VIP lounges, breakout meeting rooms, welcome areas, opening ceremony spaces and press and media centres, combining carefully curated furniture collections with layout planning, styling recommendations, customised furniture pieces and full operational delivery.

    The Challenge

    Delivering furniture for an international government event required more than supplying premium seating. Multiple hospitality environments had to maintain a consistent visual identity while serving different operational functions, all within a tightly managed programme and strict security procedures at Emirates Palace.


    The installation demanded careful coordination between transportation, venue access and overnight installation, ensuring every area was completed on schedule and ready before delegates arrived.

    Space Planning & Guest Experience

    Furniture was installed across multiple hospitality zones, including VIP lounges, breakout meeting rooms, welcome areas, opening ceremony spaces and dedicated press and media centres.


    Each environment required its own furniture configuration while remaining visually connected to the overall event aesthetic. Lounge seating encouraged informal discussions, meeting spaces supported focused conversations and welcome areas created a comfortable first impression for arriving guests.


    Careful furniture placement maintained clear circulation routes throughout the venue while ensuring every space remained functional during busy periods.

    Project Outcome

    The completed installation delivered a collection of sophisticated hospitality environments that supported networking, meetings, media activity and official engagements throughout PRE-COP28.


    By combining premium furniture collections with strategic space planning, customised solutions and dependable operational delivery, Evolution Furniture transformed temporary event spaces into welcoming hospitality environments that reflected the importance of the occasion. The project demonstrated the company's expertise in delivering furniture solutions for complex government events where logistics, presentation and operational precision are equally important.

    Project Ecosystem

    Evolution Furniture supplied, delivered and installed premium conference and hospitality furniture for the Pre-COP28 Conference in Abu Dhabi, creating contemporary lounge environments, meeting spaces and collaborative hospitality areas. Through coordinated space planning, professional installation and carefully selected furniture collections, the project delivered temporary interiors that balanced operational efficiency with the premium standards expected of a major international conference.

    Carefully planned hospitality furniture transforming multiple temporary interiors for PRE-COP28 in Abu Dhabi.

    FURNITURE FEATURED IN THIS EVENT ENVIRONMENT

    Fairfax Single Sofa - Beige 

    ​F-SN103-BE

    Audrey Single Sofa - Cream

    ​F-SN102-CR

    Blanca Accent Chair - White ​F-AC133-WH

    Edison Club Chair - Beige

    F-CC111-BE

    Brooke Coffee Table - Natural

    F-CT191-NW

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    Catalina Rug - Natural

    ​F-RU104-NT

    Brooke Side Table - Natural

    F-CS191-NW

    

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    Nayomi Rug - Natural

    F-RU103-NT

    Leo Office Chair - White

    ​F-OC101-WH

    

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    Carli Cushion - White

    F-CU106-WH

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    6ft Round Banquet Table - Type 1 - Black + White ​F-BT201-BW

    Luca Cushion - Brown

    F-CW127-BR

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  • Published on

    The Life Story of a Lounge Chair

    Lounge chair positioned within a stylish networking area.

    Every piece of event furniture has a story.


    A lounge chair might be photographed at a product launch one week, welcome guests at a corporate conference the next and then become part of a VIP lounge at a sporting event.


    While guests only see the finished result, that chair has already travelled quite a journey before anyone sits down.

    It starts in the warehouse

    Every event begins in the warehouse.


    Before a chair leaves the building, it is selected, inspected and prepared for loading. The upholstery is checked, the frame is cleaned and any marks are removed so it arrives looking its best.


    Only when it's ready does it join the rest of the furniture for the event.

    Then it's loaded onto the truck

    Loading a truck isn't simply about fitting in as much furniture as possible.


    Every item is loaded in an order that makes installation easier at the venue. Chairs for one area are grouped together, while furniture for another part of the event is loaded separately.


    A well planned truck saves time and reduces unnecessary lifting during installation.

    Event furniture carefully loaded for safe transport to the venue.

    A new home for the day

    Once on site, the chair finds its place.


    It may become part of a networking lounge, a VIP hospitality suite, a media centre or an exhibition stand.


    On its own, it's just a chair. Together with sofas, coffee tables and accessories, it helps create a complete environment.

    Hundreds of conversations

    Throughout the event, the chair quietly does its job.


    Someone enjoys their morning coffee on it. Two colleagues hold an informal meeting. A guest takes a break between conference sessions. Someone else sits down to charge their phone for a few minutes.


    Every guest uses it differently, but each experience is part of the event.

    Premium lounge chair creating a welcoming hospitality space at a corporate event.

    The event ends, but the work doesn't

    When the guests leave, the chair doesn't.


    Installation teams carefully collect the furniture, load it back onto the truck and return it to the warehouse.


    It's cleaned again, inspected for any damage and prepared for its next event.


    Sometimes that next event is only a day or two away.

    Ready for the next story

    Unlike furniture in an office or home, event furniture rarely stays in one place for long.


    The same lounge chair may appear at a government reception, a sporting event, a luxury brand launch and a gala dinner all within a few weeks.


    Each event gives it a different role, but the goal remains the same: helping create a comfortable space for guests.

    The next time you take a seat at an event, spare a thought for the chair beneath you.


    It has probably travelled hundreds of kilometers, been carefully cleaned, loaded, unloaded and positioned by an experienced team before you arrived.


    It may not remember the conversations it hosted, but it has certainly been part of more events than most of us ever will.

    Evolution Furniture lounge chair reused across multiple corporate and hospitality events.
  • Published on

    From Dubai to Ras Al Khaimah: Creating Event Spaces Across the UAE

    Contemporary hospitality furniture creating a premium event space in the UAE.

    The UAE has become one of the world's leading destinations for business events, exhibitions, luxury hospitality and international conferences.


    While the country is relatively compact, each emirate has its own style, venues and event requirements. Creating successful event spaces means understanding these differences and adapting furniture layouts to suit each location.

    Dubai never stands still

    Dubai hosts some of the region's largest exhibitions, product launches and corporate events.

    From exhibition centres and luxury hotels to rooftop venues and beachfront hospitality, furniture needs to be flexible, stylish and capable of supporting a wide range of event formats.


    Spaces often change quickly, making efficient installation and adaptable furniture especially valuable.

    Evolution Furniture supplied contemporary hospitality furniture for a corporate event in Dubai.

    Abu Dhabi Blends Business with Prestige

    Abu Dhabi is home to major government events, international summits, luxury hospitality experiences and high-profile cultural gatherings.


    Many venues combine contemporary architecture with elegant interiors, requiring furniture that complements premium environments while supporting guest comfort and operational efficiency. Whether furnishing a conference, VIP hospitality lounge or gala dinner, layouts are often designed to create a polished and welcoming atmosphere.

    Sharjah has its own character

    Known for its cultural and educational events, Sharjah often combines professionalism with a welcoming atmosphere.


    Furniture layouts tend to focus on comfort, networking and creating spaces where visitors can spend time between presentations, exhibitions or meetings.


    Simple, well planned layouts often work best.

    Comfortable hospitality seating designed for a business event in Sharjah.

    A different pace in Ras Al Khaimah

    Ras Al Khaimah offers a completely different event setting.


    Resorts, outdoor venues and scenic landscapes create opportunities for hospitality events, private functions and corporate retreats. Furniture must complement the surroundings while remaining practical for outdoor use and changing weather conditions.


    The result is a relaxed atmosphere without compromising on quality.

    Outdoor hospitality furniture creating a relaxed event setting in Ras Al Khaimah.

    One country, many different venues

    One week, furniture may be installed inside a busy exhibition hall. The next, it may be arranged beside a swimming pool, on a hotel terrace or in a luxury ballroom.


    Each venue requires a different approach to layout, guest flow and furniture selection, even when the event itself is similar.


    Understanding how guests will use the space is always the starting point.

    Consistency wherever the event takes place

    Although every city has its own personality, the expectations remain the same.


    Guests want comfortable seating, practical hospitality spaces and layouts that feel welcoming from the moment they arrive.


    Whether the event takes place in Dubai, Sharjah or Ras Al Khaimah, thoughtful furniture planning helps create an enjoyable experience for everyone attending.

    Every destination brings new ideas, different venues and unique challenges.


    Working across Dubai, Sharjah and Ras Al Khaimah has shown us that successful events aren't defined by their location alone. They're shaped by careful planning, practical layouts and furniture that supports the experience from beginning to end.

    alain-event-hospitality
  • Published on

    ADNOC Investor Forum 2019

    Evolution Furniture VVIP lounge seating installed for the ADNOC Investor Forum in Abu Dhabi.

    The ADNOC Investor Forum 2019 brought together members of the international investment community for a high-profile corporate event in Abu Dhabi, requiring hospitality environments that reflected ADNOC's professional identity and premium brand standards. The forum showcased the organisation's strategic vision and investment opportunities while welcoming senior executives, institutional investors and distinguished guests.


    Evolution Furniture supplied a carefully curated furniture package that delivered consistent branding across multiple event spaces. From the VVIP Majlis to the stage environment and hospitality areas, every furniture selection contributed to a refined visitor experience through coordinated finishes, comfortable seating and functional layouts. The project featured furniture from the Cansu, Daphne, Barcelona and Helsinki collections, all selected to complement the event's all-white visual identity while supporting the operational requirements of a live corporate forum. 

    The Challenge

    Corporate investor forums require hospitality environments that balance executive presentation with guest comfort. Every furniture choice contributes to the professionalism of the venue while supporting presentations, networking opportunities and informal discussions throughout the programme.


    For the ADNOC Investor Forum, the objective was to create a cohesive environment centred around an elegant all-white aesthetic that aligned with ADNOC's corporate branding. The furniture needed to deliver visual consistency across the stage, VVIP hospitality areas and supporting event spaces while maintaining comfort and practicality for guests throughout the event. 

    Space Planning & Guest Experience

    The hospitality layout was organised to support a variety of guest interactions throughout the event.


    The VVIP Majlis provided a comfortable environment for invited dignitaries and senior guests, with lounge seating arranged to encourage conversation while maintaining an exclusive atmosphere. Stage furniture was positioned to provide clear sightlines and reinforce the clean architectural appearance of the presentation space.


    Supporting hospitality areas continued the same furniture language, allowing guests to move naturally between formal presentations and informal networking spaces while experiencing a consistent environment throughout the venue.

    Project Outcome

    The completed furniture installation delivered a cohesive hospitality environment that reflected ADNOC's premium corporate identity while supporting the operational requirements of the forum.


    Consistent furniture selections across the venue created comfortable spaces for presentations, executive meetings and networking, demonstrating how carefully planned temporary furniture environments can enhance both functionality and guest experience during major corporate events.

    Project Ecosystem

    Projects such as the ADNOC Investor Forum rely on close coordination between event organisers, production teams, venue management and specialist suppliers. Furniture forms an integral part of this wider delivery, connecting presentation areas, hospitality environments and networking spaces into a unified visitor experience.

    Elegant temporary interior featuring coordinated lounge furniture and hospitality styling.

    FURNITURE FEATURED IN THIS EVENT ENVIRONMENT

    Lectern - Type 7 - White

    F-LE107-WH

    Sydney Stage Table - White 

    ​F-TS102-WH

    Solon Coffee Table - White

    ​F-CT139-WH

    Giselle Sofa - Off-White

    ​F-SF127-OW

    Signage - Type 17 - White 

    ​F-SG117-WH

    6ft Round Banquet Table - Type 2 - Black + White 

    F-BT201-BW

    Luca Cushion - Grey

    F-CW140-GY

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    Flag Pole - 300cm - Silver

    ​P-FP103-SI

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